2021 eHealthcare Leadership Awards
Winners in the Category of
Best Integrated Marketing Campaign

Hospital, Under 200 Beds
 DistinctionDecatur County Memorial Hospital
“DCMH Superheroes”
 
Hospital, 200-399 Beds
 PlatinumChildren’s National Hospital, RP3 Agency
“Children’s National Hospital: Just For Kids”
 
 PlatinumWayne UNC Health Care, Geonetric
“Wayne UNC Health Care”
 
 DistinctionJackson Hospital, &well Agency
“Your Home for Health”
 
Hospital, 400+ Beds
 PlatinumSiteman Cancer Center
“Alvin J. Siteman Cancer Center”
 
Healthcare System
 PlatinumAdvocate Aurora Health
“COVID-19 Vaccine Ambassador Campaign: #IGotMine”
 
 PlatinumNebraska Medicine
“Nebraska Medicine COVID-19 Pandemic Communications”
 
 PlatinumOptumRx
“Optum Perks Integrated Marketing Campaign”
 
 PlatinumPenn Medicine Princeton Health, Healthgrades
Penn Medicine Princeton Health Brand Campaign
 
 PlatinumUC San Diego Health, VITRO
“‘Cancer Care as Unique as You’ Marketing Campaign”
 
 GoldBaptist Health, &well Agency
“Welcome To Your New ER Campaign”
 
 GoldEast Alabama Health, Healthgrades
“East Alabama Health Cardiology Campaign”
 
 GoldPenn Medicine Princeton Health, Ronin Advertising
“Your Life is Our Life’s Work – Penn Medicine Princeton Health”
 
 SilverAdventHealth
“AdventHealth.com”
 
 SilverLucile Packard Children’s Hospital Stanford and Stanford Children’s Health
“Lucile Packard Children’s Hospital Stanford and Stanford Children’s Health”
 
 SilverSt. Luke’s Hospital, Swim Creative
“The Day They Were Born Campaign”
 
 DistinctionAdventist Health, BPD Advertising
“Made for More”
 
 DistinctionBaptist Health, &well Agency
“Keep Moving”
 
 DistinctionBaptist Health, &well Agency
“Restart Campaign”
 
 DistinctionChristianaCare, Wax
“ChristianaCare Engage, Connect & Safety Campaign”
 
 DistinctionEmory Healthcare, SPM Marketing & Communications
“Emory Healthcare COVID-19 Campaign”
 
 DistinctionFroedtert & the Medical College of Wisconsin, SPM Marketing & Communications
“Froedtert & the Medical College of Wisconsin Humanly Possible Campaign”
 
 DistinctionMed Center Health
“Med Center Health Stroke in Young Adults Campaign”
 
 DistinctionOptumRx
“Optum Store Integrated Campaign”
 
 DistinctionRWJBarnabas Health
“RWJBarnabas Health Hudson County Campaign”
 
 DistinctionVirtua Health
“Virtua Health Women’s Brand Campaign”
 
 DistinctionVirtua Health, Fifteen Degrees
“Minus Joint Pain”
 
Medical Practice/Outpatient Facility
 GoldSLUCare Physician Group
“SLUCare Preparing for Baby Campaign”
 
HMO, PPO, or Other Insurer
 PlatinumCenCal Health
“Welcome Back to Care”
 
 PlatinumGateway Health, Deloitte Digital
“Gateway Health Rebrand”
 
Business or Process Improvement Applications or Products
 PlatinumCardinal Health, PRISM Marketing
“In Pursuit of Even Better”
 
Other Healthcare Sites
 PlatinumSingleCare, The Boathouse Agency
“SingleCare’s ‘FaceTime with My Pharmacist’ National Ad Campaign”