2021 eHealthcare Leadership Awards
Winners in the Category of
Best Digital Marketing Campaign

Hospital, Under 200 Beds
 PlatinumRoswell Park Cancer Institute Corporation, BroadcastMed
“MD-ID™ Campaign”
Hospital, 400+ Beds
 PlatinumSiteman Cancer Center
“Alvin J. Siteman Cancer Center”
Healthcare System
 PlatinumNebraska Medicine
“Nebraska Medicine COVID-19 Pandemic Communications”
 PlatinumThe Ohio State University Wexner Medical Center
“Telehealth Marketing Campaign”
 GoldHackensack Meridian Health
“Hackensack Meridian Health”
 GoldThe Ohio State University Wexner Medical Center, BroadcastMed
“Ohio State MD Connect”
 SilverVirtua Health
“Taking Analytics to Heart: Using Digital Marketing to Improve Patient Health”
Medical Practice/Outpatient Facility
 PlatinumWeill Cornell Medicine, ReachLocal
“Adapting Your Digital Ad Strategy – Lessons from a Pandemic”
 GoldMadison Avenue TMS & Psychiatry, Medical Web Experts
“Madison Avenue TMS & Psychiatry”
 GoldWestmed Medical Group
“Video-Led Campaign Reminds Patients to Not Put Their Healthcare on Hold During COVID-19 Pandemic”
Consumer General Health Site
“AARP® Staying Sharp®”
“Best COVID-19 Pandemic Related Communications”
Pharmaceutical or Medical Equipment Manufacturer
 PlatinumCryoLife, BroadcastMed
“MD-ID™ LIVE Event Campaign”
Other Healthcare Sites
 PlatinumCynosure LLC – Potenza™, Helen & Gertrude
“Helen & Gertrude Media Buying Strategy: Cynosure, LLC – Potenza(™) RF Microneedling”
 PlatinumNestlé Health Science e-Health Incubator, Wax
“Nestlé COPES Digital Campaign”